5-7 passengers
UNYKORN BLACK SUV
Flagship black SUV for executive arrivals, sponsor dinners, stadium routing, and high-value guest movement.
Airport • Hotel • Stadium • VIP
WhichWay premium mobility layer
Luxury fleet. Sponsor routes. Event mobility.
UNYKORN BLACK extends the live WhichWay / WWAI Global Guest OS into a premium black SUV, sedan, van, and shuttle revenue layer for VIP rides, corporate blocks, sponsor placements, merchant referrals, and TROPTIONS Pay reporting.
Base-case projection
$1.41M
7.2x DSCR
May-Dec 2026
$1.41M
Base-case gross revenue
May-Dec launch window
May-Dec launch window
$650K
Funding request
Fleet, insurance, tech, working capital
Fleet, insurance, tech, working capital
$433K
Projected EBITDA
Base 6-vehicle scenario
Base 6-vehicle scenario
5-8
Vehicles
Owned fleet + licensed overflow
Owned fleet + licensed overflow
UNYKORN BLACK fleet visuals
A premium fleet look funders and sponsors can feel immediately.
These concepts establish the black, cyan, silver, luxury identity for SUVs, sedans, vans, and shuttle-style routes.
3-4 passengers
UNYKORN BLACK Sedan
Discreet chauffeur-class sedan for executives, private meetings, hotel transfers, and premium city routes.
Executive • City • Sponsor Dinner
8-12 passengers
UNYKORN BLACK Van
Premium group van for hotels, sponsors, VIP groups, curated routes, and event-to-dinner movement.
Groups • Hotels • Sponsors
10-14 passengers
UNYKORN BLACK Shuttle
Future-facing shuttle concept for premium loops, campus movement, and sponsor-branded route service.
Event Loop • Venue Campus • Partner Routes
Built into fifa.unykorn.org
UNYKORN BLACK is the premium mobility module inside the WhichWay event OS.
Funders can open each live link and see how the fleet layer connects to the guest OS, demo, passport rewards, venue map, merchants, emergency support, and signup flow.
WhichWay Platform
Main public system entry point.
Open LinkGuest OS
Guest interface with navigation, wallet, food, SafeZone, and emergency support.
Open LinkLive Demo
Controlled demo with truth labels, voice AI, dashboard, and commerce flow.
Open LinkPassport
Rewards, badges, coupons, and loyalty mechanics.
Open LinkVenue Map
Map and navigation layer for pickup, dropoff, and route corridors.
Open LinkMerchants
Marketplace for restaurants, hotels, lounges, retail, and QR offers.
Open LinkEmergency
Emergency and support flows for guest safety and escalation.
Open LinkSign Up
Lead capture for guests, partners, sponsors, and fleet operators.
Open LinkSales Deck
Commercial WhichWay sales deck for funders and sponsors.
Open LinkWhy this is financeable
Vehicle-backed revenue with sponsor upside.
The fleet creates collateral-backed ride revenue. The platform creates scalable upside through sponsors, BlackPass presales, hotel blocks, merchant referrals, and settlement reporting.
Prepaid bookings and account-backed dispatch reduce cash risk.
Sponsor packages and BlackPass credits can be sold before peak event demand.
Partner fleet overflow avoids overbuying vehicles before demand is proven.
TROPTIONS Pay reporting creates a clear audit trail for operator settlement.
Selected scenario
Base · 6 vehicles · 7.2x DSCR
Gross revenue
$1,414,200
Opex before debt
$981,000
EBITDA
$433,200
Cash after debt
$373,351
Funding request
$650,000 controlled launch package.
Funds support fleet acquisition, insurance, compliance, dispatch technology, sponsor materials, and working capital. The model scales only after sponsor and account-backed demand is secured.
Total listed use of funds
$650,000
| Category | Amount |
|---|---|
| Vehicle acquisition / down payments | $115,000 |
| Equipment / vehicle financing facility | $350,000 |
| Insurance reserve | $45,000 |
| Licensing, compliance, legal, accounting | $25,000 |
| Website, app, dispatch buildout | $35,000 |
| Branding, QR, sponsor materials | $20,000 |
| Working capital reserve | $60,000 |
Base-case revenue mix
Projected May-Dec 2026 gross revenue
BlackPass packages
Prepaid demand before vehicles roll
BlackPass Match
Match-day round trip + QR ride pass
$750-$1,500
BlackPass Weekend
Multi-day ride credits + concierge
$2,500-$5,000
BlackPass Executive
Priority vehicle blocks + premium support
$7,500-$15,000
BlackPass Hotel
Hotel guest mobility package
$15,000-$50,000
Downloadable funding documents
Professional handoff packet for banks, lenders, and sponsors.
All files are live and stored in the local downloads folder for immediate use.
PDF
Lender Proposal PDF
Full funding request, use of funds, financial model, collateral story, and event calendar.
DownloadDOCX
Editable Proposal
Editable version for banks, private lenders, partners, and sponsors.
DownloadPDF
Sponsor Rate Card
Vehicle, route, merchant, and activation pricing.
DownloadCSV
Event Demand Calendar
Atlanta-area event demand calendar for sales targeting and routing.
DownloadZIP
Complete Download Pack
All funding and sponsor docs bundled together.
DownloadAtlanta-area event demand calendar
Where the fleet makes money after launch.
Use this as the sales targeting calendar for ride blocks, route sponsors, hotel packages, merchant placements, and partner fleet surge planning.
| Date | Event | Venue | Tier | Revenue angle |
|---|---|---|---|---|
| May 24, 2026 | Birthday Bash ATL | State Farm Arena | B+ | Late-night VIP routes, after-event offers, sponsor nightlife traffic |
| June 8-9, 2026 | Megan Moroney | State Farm Arena | B | Concert transfers, hotel pickup, premium downtown routes |
| June 9-14, 2026 | Atlanta Market + Atlanta Apparel | AmericasMart | A | Buyers, vendors, showroom executives, airport and hotel routes |
| June 15-July 15, 2026 | Atlanta World Cup match window | Atlanta Stadium / Mercedes-Benz Stadium | A+ | VIP arrivals, hotel-stadium-dining loops, sponsors |
| Aug. 21, 2026 | Chris Stapleton | Mercedes-Benz Stadium | A | Stadium concert, suite guests, sponsor hospitality, reserved exits |
| Aug. 26-30, 2026 | TOUR Championship | East Lake Golf Club | A | Executive golf, sponsor hospitality, corporate blocks, airport transfers |
| Aug. 27, 2026 | AC/DC POWER UP Tour | Mercedes-Benz Stadium | A | Major stadium concert, premium arrivals and late-night exits |
| Sept. 3-7, 2026 | Dragon Con | Downtown Atlanta | A | Multi-day hotel corridor, fan groups, VIP events, merchant offers |
| Sept. 18-20, 2026 | Shaky Knees | Piedmont Park | A | Festival rides, hotel packages, sponsor QR offers, group exits |
| Oct. 10-11, 2026 | Atlanta Pride | Piedmont Park | B+ | Festival mobility, hotel routes, merchant and safety-oriented routing |
| Nov. 10-11, 2026 | The R&B Tour | Mercedes-Benz Stadium | A | High-demand concert nights, suite guests, sponsors, premium exits |
| Dec. 5, 2026 | SEC Championship | Mercedes-Benz Stadium | A+ | Corporate hospitality, alumni groups, VIP fan travel, sponsor routes |
Sponsor engine
Every route becomes premium media.
Sponsors can buy vehicle placement, route inventory, QR offers, app placement, concierge mentions, and proof reports.
Founding Sponsor
Top launch placement across site, app, fleet, ride confirmations, and proof reports.
$150,000
Route Sponsor
Own a premium corridor such as airport-to-hotel, hotel-to-stadium, or post-event dining.
$25,000
Vehicle Sponsor
Sponsor a black SUV or Sprinter with QR placement, receipt placement, and proof reporting.
$15,000
Merchant Listing
Verified placement for restaurants, hotels, lounges, retail, and local premium services.
$2,500
Lender packet
The clean funding ask.
Request a $650,000 launch package for a 5-8 vehicle premium event fleet backed by sponsor presales, prepaid BlackPass credits, corporate blocks, vehicle collateral, and TROPTIONS Pay reporting.
Base revenue
$1.41M
Base EBITDA
$433K
DSCR
7.2x
Pre-sale target
$590K
UNYKORN BLACK is a premium event mobility and advertising platform built for Atlanta's 2026 event economy. The business combines black SUV/Sprinter transportation, sponsor route packages, merchant referrals, corporate fleet blocks, and internal TROPTIONS Pay settlement reporting.
Launch the black-car revenue layer.
Built for lenders, sponsors, hotels, corporate clients, and event operators who need a premium, compliant, revenue-producing mobility platform.